As I play it, I realize I would have preferred random layouts (instead of just 4 with different starting objects), maybe some music and tweaking with the prices. On the whole, it's enjoyable, definitely not a GOTY for me, but I'm happy with my purchase. I would hope the devs tweak it eventually.
I really want to see more game modes. The tutorial is actually more campaign-like than the actual game: Reach this objective, now play another level with more features unlocked.
It could use more variations, features, and game modes all around. It's oddly addictive as it is, even though it's just a treadmill. Eventually if you treadmill for a bazillion hours, you can write your name in shrubberies after you expand a couple times, if you want. I guess that's the endgame?
I can think of so many possibilities. Maybe a mode where you start with three bears and it's game over if any of them dies. A game mode where bears spawn randomly as usual, but they terrorize the populace and can cause a game over by doing X "damage". A custom mode where you can lay out the initial water/rocks/storage bins...
And all this could possibly be linked to the Capital City in various ways, if they wanted to do that. Hopefully they're still developing content, but who knows?