Mass advertising would just be a waste of money.

I want to point something out to you guys, which you might not have noticed.

Many of these games are not even advertised as being available on GOG on their own websites:

Guacamelee

Shovel Knight

Retro City Rampage

And then they wonder why the GOG sales are low? Does GOG have to pay them to put a little GOG banner and link on their site to sale their own game? lol

Indeed, I first came here when a friend told me there's "Fallout" for free. But at that time I would have never believed how many games I would be buying here ... ;)

Ouch! Yeah that seems counter productive...

If you want to sell your game using other services you should definitely list them all and not have them go hunting for it...

Definitely! That's something I remember pointing out when "Always Sometimes Monsters" was released here. Just visited the dev's website again and sure enough, no direct link to the GOG version (well, there is one, hidden in a news post, but no fancy widget or anything like that).

I've seen some ads for gog on a few websites about older games and the like.

I think that I've seen a banner for Duke 3D on GOG in some eduke32 page or something, though GOG was probably not responsible for it (apart from providing a great service they'd want to link, that is).

Maybe you're using an addblocker like everyone else.

I believe they have some arrangement with sites that deal with older games (such as the ScummVM project) that receive small fee in return to display GOG banners and payed for every game bought by people who arrive from to GOG from those sites.

Those sites are part of GOG affiliate program I mentioned earlier.

I was here thinking, does online stores sell gog keys? People like to have their games in one place (usually Steam) and some online stores already sell drm free games so why not give a gog key for those games (if gog has that game, obviously)?
I guess Steam (and gog?) don't make money of it since apparently it's a free service (giving steam keys to developers at least) but i think it would make the service more popular and people would be more invested on it.

I feel that GOG should do a promotion with the Humble Bundle. That said, GOG would need to offer some very good games that haven't been Humbled before, and use the opportunity to promote the Galaxy platform. Such games should have updates that add achievements and social features, to demonstrate that GOG can offer Steam's versatility without the burden of DRM. For example, patching Spelunky and Mark of the Ninja, both of which have scoring systems and leaderboards on other systems.

In addition to this, GOG should acquire more games for the catalog that are compatible with the social aspects of Galaxy. This means stuff like Shatter, Pac-Man Championship DX+, Grim Dawn, and so forth. It is absolutely essential that the Galaxy of Games program starts with a big bang, otherwise GOG is apt to be relegated to a dark corner of the internet.

Surely if there's more awareness that GOG exists then sales would increase somewhat don't you think? Maybe Steam pays the devs not to show any distributor but their own? :3

if everyone gets on GOG there will be no one left to impose my smug sense of hipster elitism upon.

B]