timppu: Yeah, it is about as bad as "western", as there is really nothing in common culturally with e.g. people from Sweden and Texas.
Even "European" is quite disgusting as there is nothing in common with e.g. Italian and Finnish people.
In fact, even calling me "Finnish" is unforgivable because the people who live next door don't really have anything in common with me.
Or people from Texas and Pennsylvania, for that matter.