Matruchus: There was not a lot data about it besides gameplay videos on youtube since the devs canceled the beta and sailed onwards without it. There basically was no marketing for it. The game is a lot more basebuilding oriented and slower paced then any RTS game in last years. Its very close to older C&C games gameplaywise but not quite. Its basically a mix between Universe at War: Earth Assault and Earth 2160 + a bit of Starcraft.
I know that marketing budgets can be insane and still result in failure but c'mon, it's really 0 marketing for the game, even indie games (rts) like Ultimate Generals Gettysburg had previews and people talking about it on forum, and it worked at least for me, i've bought the game while on EA (still haven't played it lol).
Meanwhile i was watching some videos and it didn't do anything for me and to be fair, even the games that you've mentioned (Universe at war, Earth 2160 and Starcraft) are not my cup of tea, i was never a big fan of weird alien creatures/bases in rts but the slow paced rts base building is a plus to me... uhm....