gogtrial34987: I imagine that the staff at gog has a horribly outdated interface for these promos, where they manually need to set start and end date for every single game, every single time there's a promo - and not from a single overview either, but through five clickthrough screens for each game, with the same five clickthroughs to be able to check if you did it right. I imagine that any reasonable person aware of the tools they have to work with, can only marvel at how few mistakes are really made.
I imagine that everyone involved with this process at gog has known for years that that interface - which was put in as a very swift temporary solution the first time they ran a promo like this - needs updating (although it really only became a priority when they took away the ability to script directly on the database after an internal security audit), but two years ago they decided to live with it for a bit longer so they could overhaul an even older underlying framework and make further development easier, and since then the product owner which sets priorities for what to work on has gotten word from management that all available resources need to be applied to the super duper priority long term strategic vision goal project which has been sucking up 80% of all available capacity for the last year already, because its complexity and badly understood interactions through all systems means that it's way over time and budget, but all the same it's essential for the long term viability of gog, and if they can't report success before the end of the year board meeting, then they might indeed get fired.