You apparently missed one point. Companies hire people with deep knowledge of psychology and psychiatry to make people with addictive personality to get attached and go on excessive spending spree. They just teaching developers how to exploit a human weakness.
If in real life you'll find some senile granny, talk her into gifting some of her property to you and maybe even pour some substance in tea to make her more pliable and your clever little scheme will be uncovered - you'll go to jail. Even if you didn't do any physical harm and not even a single threat. Con artists don't hurt their victims, except financially, they don't force anyone into giving them money and yet it's illegal and punishable by law in all countries.
And that's exactly what those companies do. It's far worse than real casino - there you at least have a small chance of winning something. Yes, it's done so you'll get into playing more to win even more, hook, line and sinker but you can win and stop. In those games it's virtual some items that have no real value. And MaceyNeil described everything that's wrong with that little scheme, it's much more that people just getting addicted and spending too much.
As for market regulation - there are no real "free market" - everything is strictly regulated, a lot of do and don'ts everywhere. Like antitrust laws. Those aren't very efficient but they do exist and giants like Microsoft, Google and Apple got hit by those multiple times and paid some big fines. Imagine - you're a big company but you can't just easily buy every other company to create a monopoly and launch prices high into space. It's just illegal.
And if EA and others run casinos with elements of sports simulators they must be regulated as those (18+ or 21+ depending on the countries, limits on advertisements, and same taxes as real life casinos.
And what will it mean for us gamers? It will be waaay less profitable to make games (or "games") like that because of age limitations and much higher taxes so they will have to to go back to square one - start making high quality games with good gameplay to make people to buy them and just get less greedy. It will be better for us. And if some publisher will go bankrupt because they forgot how to do things like that... well... RIP, it won't be missed.
Some can bring f2p argument. Even f2p existed before that mechanics - games were funded by premium packages with experience boosts for a month for example and microtransactions with costumes, without any chance mechanics, without even abilty to buy ingame currency or any items that alter gameplay to make game really pay to win. And guess what - those games were profitable with just that. Also for pay to play MMOs were profitable too - 10 bucks a month and that's it. There's no excuse for the greed of current companies. They just do because they still can make money out of extra pure vacuum. Not even air.
Post edited November 07, 2020 by Thunderbringer