dick1982: yeah, but sega was originally an american company first. hawaiian anyway.
http://en.wikipedia.org/wiki/Sega#Company_origins_.281940.E2.80.931982.29 and david rosen is still alive
wonder what he thinks of what happend to his company
but the sega we know is when the company moved to japan
JDelekto: Yeah, that sounds about right. I bought into the Sega CD thing long ago, it was one of the first cool things I ever owned aside of the 8-track player and three tapes with Boston, the Eagles and Kansas.
Bad business decisions end up being the downfall of many of a company. When will they ever learn, when will they *ever* learn.
companies dont ever learn because they are disconncted from reality
they look at marketing plans
cost tables
budgets
but never ever consider the reality
thats why the saturn was released 4 months early to beat the playstation to the market and to beat its price
instead sega surprised everybody and screwed the pooch
a high price tag at launch
almost no games at launch except a handfull of rushed ones which in no way showed what the saturn was capable off
and worse a 4 month drought because the third party developers were caught with their pants down and had to play catch up pissing away the whole point of this early launch
and the saturn never really over came this piss poor launch or reputation for poor visuals
when 1998 came along with the dreamcast the damage was already done even if sega did everything right witht hedreamcast
the saturn was an abysmal failure
it limped to slow painfull lingering death from 1997 on sega of ameria and sega europe just gave up on it
sega also killed the 32 X the sega cd and the megadrive in 1996 ( less thena year after the launch of the 32X )
and while this made perfect sense from a business standpoint it was a disaster from a pr standpoint
the megadrive was still popular and strill doing good business
and the 32X was only a year old a clear sign sega didnt stand by its products or cared about their customers