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It's really not clear what "standard", "unsanctioned", and "bloodmoon" are. I mean, I can see each has additional stuff but are there time constraints, price differences, and, what the heck IS some of that additional stuff? If "no" and "no", then why the heck wouldn't everyone just order "bloodmoon"?
This question / problem has been solved by eblakeimage
alot of the items in the unsanctioned version are nods to the 1st bloodlines

as to why everyone dosnt just buy blood moon,
its down to how much each person can afford to spend i guess
Look again. There are price differences.
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lordhoff: It's really not clear what "standard", "unsanctioned", and "bloodmoon" are. I mean, I can see each has additional stuff but are there time constraints, price differences, and, what the heck IS some of that additional stuff? If "no" and "no", then why the heck wouldn't everyone just order "bloodmoon"?
To answer your question, there are 3 editions, the Standard one (just the game), the Deluxe one (called Unsanctioned, it contains the game plus a pack of items and features) and the Premium one (called Blood Moon, contains the Deluxe Edition plus the Season Pass).

IIRC they are priced at $60 (Standard), $70 (Deluxe) & $90 (Premium).

1) Standard
- Just the game and nothing else

2) Unsanctioned (Deluxe Edition)
- The Game
- 24 hours early access
- The Blood Pack

The Blood Pack contains contains the following items, mostly costumes and items refering to the first game and two additional features:
- In-Game Art Book
- In-Game Dev Commentary
- Smiling Jack Outfit
- Jeanette Outfit
- Severed Arm Weapon Skin
- Sarcophagus Table
- Damsel's Beret
- Voerman Family Portrait
- Stop Sign Item

3) Blood Moon (Premium Edition)
- The Game
- 24 hours early access
- The Blood Pack
- The Season Pass (1 Expansion, 2 Story Packs & a "Bludgeon Weapon Skin available at Day 1")

Buying any of the 3 also grants access to the Preorder Pack, which contains:
- Digital Official Soundtrack
- Engraved Pistol Weapon Skin
- Retro Hunter Outfit
- Civil War Saber Weapon Skin
Post edited May 16, 2020 by eblake
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VeTrack: Look again. There are price differences.
I didn't see the price differences and that really threw me for a loop. When the day comes, standard will be fine for me.
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lordhoff: When the day comes, standard will be fine for me.
If you're going to buy it within few days after launch, then you might as well preorder for the bonuses.