Posted October 23, 2017
To whom? Not to me at least. If the store keepers and/or game publishers feel it is a problem to them, then it is a problem they have to solve themselves. They may come up with brick&mortar stores if they feel that is the way to go and they make more profit that way.
In your example, a person buying a monitor cable didn't buy a game as he didn't see the game (or even an advert for it), but I am pretty sure digital stores have proven you can sell much much more games worldwide through them, than through brick&mortar stores. And cheaply too as you don't have to deliver physical games all over the world in limited quantities, care about store shelf space etc.
Moreover, there are digital adverts all over the internets. So even if I didn't see a glimpse of that cool new strategy game while buying a monitor cable from Amazon, I probably see it a minute later on some other web page. If anythng, digital stores, digital advertising and internet on the whole has made it much easier to advertise your product (like a game) to a worldwide audience.
In your example, a person buying a monitor cable didn't buy a game as he didn't see the game (or even an advert for it), but I am pretty sure digital stores have proven you can sell much much more games worldwide through them, than through brick&mortar stores. And cheaply too as you don't have to deliver physical games all over the world in limited quantities, care about store shelf space etc.
Moreover, there are digital adverts all over the internets. So even if I didn't see a glimpse of that cool new strategy game while buying a monitor cable from Amazon, I probably see it a minute later on some other web page. If anythng, digital stores, digital advertising and internet on the whole has made it much easier to advertise your product (like a game) to a worldwide audience.