UPlay though seems to be a negative point, but I thought every Ubisoft title nowadays requires UPlay?
Ubi making their client mandatory isn't a counterargument against it being bad. The only thing UPlay has to offer is Ubi games, which is a catalog that looks scarily close to what THQ drowned holding on to. EA was, if anything, kinder to their customers to make a clean break for their own digital store at ME3. The half-Steam, half-UPlay bastard offerings that Ubi sells try to play up the fantasy that Steam is the one sucking while you are stuck in a DRM hate-triangle. I'm pretty sure that no eukaryotes are actually fooled by this little game.
Ubi has only signed up Ubi to the Ubi store so far, they haven't even made one indie developer like that Fez bloke a sweet enough deal to launch exclusively with them. From what I gather about Steam, their deals use all natural HFCS-free sweetening that developers love, without dicking around the contract like Fez experienced. I actually do care a little bit about how my favorite devs are treated, if I didn't I would just pirate their shit. Happy cows make happy cheese, and all that.
Finally, 2K has been putting a lot more hits than Ubi lately, and they haven't shot for their own 2st000re. I think that 2K has a firmer grasp of where they fit in the market, and Ubi is being delusional and wasteful.