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Fresh from the press.... Next, will EA acquires Zynga? Can they give me some dollars too?

http://gamasutra.com/view/news/258224/Activision_buys_Candy_Crush_creator_King_for_6B.php

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In a massive acquisition, Activision Blizzard has bought Candy Crush creator King for $6 billion, Activision announced Monday night.

The purchase puts one of the most successful mobile game makers under the same umbrella as billions-dollar Activision Blizzard franchises Call of Duty and World of Warcraft.

The company’s King purchase instantly makes Activision Blizzard a top contender in the lucrative mobile game market.

Until now, Activision Blizzard has been taking a measured approach to entering the mobile game business, mainly investing internally, namely with Blizzard’s popular Hearthstone: Heroes of Warcraft digital card game. King says its network has 330 million unique users.

Activision Blizzard will acquire all of King’s shares at $18 a piece for the total of $5.9 billion. The price per share is a 27 percent premium over King’s average share price over the last three months.

The combination creates an even more substantial game industry powerhouse. Activision Blizzard says it had GAAP revenues of $4.9 billion for the 12 months ended September 30 this year; King had revenues of $2.1 billion for the same period. As for profits during that period, Activision made $1.1 billion, while King made $600 million.

The companies hinted that mobile business models and practices will be applied to various franchises across Activision Blizzard and King's combined portfolio, "from micro-transactions, game analytics and mobile marketing to increase digital revenues."

King's executive management will remain intact under "long-term" employment contracts.

The deal, slated to finalize in spring 2016, is subject to approval by King shareholders, Irish High Court, antitrust authorities and other customary closing conditions.

In a prepared statement, Activision Blizzard CEO Bobby Kotick said:

"The combined revenues and profits solidify our position as the largest, most profitable standalone company in interactive entertainment. With a combined global network of more than half a billion monthly active users, our potential to reach audiences around the world on the device of their choosing enables us to deliver great games to even bigger audiences than ever before."

King CEO Riccardo Zacconi added:

"We believe that the Acquisition will position us very well for the next phase of our company's evolution and will bring clear benefits to our players and employees. We will combine our expertise in mobile and free-to-play with Activision Blizzard's world-class brands and proven track record of building and sustaining the most successful franchises, to bring the best games in the world to millions of players worldwide. We are very much looking forward to working with Activision Blizzard. We have two teams that, together, will have an amazing footprint, innovative technology, and leadership across platforms, and unique, established IPs to delight one of the largest networks of players in the world."
King Games and Activision. It's like the chocolate and peanut butter goodness of evil gaming cash grabs. Two great tastes. Together at last.

Surely a match made in heaven for ActiBungBlizKing's shareholders.
Post edited November 03, 2015 by rampancy
Get ready to see old IPs raped similar to EA's Dungeon Keeper.
6 billion US dollar for a mobile game company? The world has gone crazy.
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catpower1980: The companies hinted that mobile business models and practices will be applied to various franchises across Activision Blizzard and King's combined portfolio, "from micro-transactions, game analytics and mobile marketing to increase digital revenues."
Lovely. Now we'll have King's casual games with lengthy campaigns and wonderful cutscenes.
It's their money, so they can do whatever they want, but my impression is that they wasted 5.X billion of it. They will never see any adequate return.
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Aningan: Get ready to see old IPs raped similar to EA's Dungeon Keeper.
Activision buys King, so exactly which old IPs did King have which now suddenly can be 'raped'?
high rated
Activision probably just wanted to use the word 'saga' in a game title.
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catpower1980: ..... The companies hinted that mobile business models and practices will be applied to various franchises across Activision Blizzard and King's combined portfolio, "from micro-transactions, game analytics and mobile marketing to increase digital revenues."....
Is this the beginning of the end for our beloved franchises Star Craft and Diablo? Didn't they tried that with the auction house and learnt?
Post edited November 03, 2015 by leon30
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amok: Activision buys King, so exactly which old IPs did King have which now suddenly can be 'raped'?
I guess he rather meant olds Activision IPs brought to mobile with a modern free to play but with tons of ingame sales or advertisment model resulting in a surprising flop like what happened to EA's Dungeon Keeper.

We'll see how good this investment will go for Activision. It can well be the CEO of Activision is wrong with "next step of evolution" which anyway is only babbling. I would rather have given the 6 billion dollars to the shareholders than wasting them on the shareholders of King. But well, the loss of one is the fortune of another...
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Trilarion: It's their money, so they can do whatever they want, but my impression is that they wasted 5.X billion of it. They will never see any adequate return.
This ^^^^. I can see why people get addicted to candy crush. But hey Activision has more dollars than sense ;)
Fucking absurd. This world never disappoints...

EDIT: Which is, I guess, almost exactly what PaterAlf said, so +1 cookie for you.
Post edited November 03, 2015 by budejovice
lol, just another solid proof that the world is full with fools ...
WTF
If Notch hasn't regretted selling Mojang up to this point he does now, I suppose.
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Trilarion: It's their money, so they can do whatever they want, but my impression is that they wasted 5.X billion of it. They will never see any adequate return.
The truth right here folks. Wasn't King hemorraghing money like a hemophiliac with a cut on his finger?