Arachnarok_Rider: It can sometimes be so darn hard to remember all the details, so I read up a bit on what the twitter guy did to get fired.
First he created a shitstorm by using a GamerGate pic to promote Postal. "Oh, I totally didn't see the dates or the text or anything on the tombstone and I am probably the only gaming community manager who does not know about GamerGate", he excused himself. That was a blunder, that was dumb, and it should have been a learning experience.
Then he used #WontBeErased to promote GOG as a place to get classic games, supposedly in complete ignorance about what the hashtag was being used for. This was about three months after the first episode, so evidently he didn't really learn much.
And we don't know how he interacted with CDPR internally either.
Also keep in mind that this wasn't really product-related. With CP77, it is the product that offends some times journos on the left and some times deplorable neckbeards on the extreme right, and there really isn't anything particularly political about it because it is just the product. With those shitstorm tweets, it wasn't the producted that took center stage, but rather stupid political references that anyone with access to a company SoMe account should have stayed well clear of.
The "GamerGate" pic was actual an in-game thing. The guy properly explained that they took that gif from the game's trailer, and that it was the more mild thing that they found on it to use on a tweet to promote it. Moreover, the date could barely be seen with it in motion, and even some journos admited that fact. It was even internally approved. If ZQ hadn't gone on a crusade with it -as she always does- no one would have bat an eye.
About the hashtag, there's PLENTY of times when you click on or search for a Twitter hashtag and you see it used in like a thousand different topics, and that was the case there. He checked it and didn't see it used just for what the SJWs were using it. That's ESPECIALLY true when you use Twitter outside the main country where the hashtag is being used for X reason, as it tries to find things related to your area first. But we all know that these SJWs think that the world revolves around them, and don't even bother nor care to try to see things from a different perspective. Regardless, CDPR -being polish- should have known that it was absolutely not the guy's fault, and you being from Denmark I'm sure that are aware of this too. It was a non issue, a non offensive tweet, and a stupid situation overall.
In regards to how they interacted internally, they have talked about it in interviews, both sides. I'm surprised that you didn't find it while you were checking it. But basically the guy saw the shitstorm that happened after the stupid hashtag thing, was so nervous that even co-workers went to check on him, got told to work normally by his boss, and later, for some reason, the higher ups talked/changed minds and fired him. They didn't allow him to use the apology that he had written waiting for approval to publish it.
The only people at fault here were the perpetually offended, because they were the ones assuming things and blowing things out of proportion. They didn't own that hashtag, they didn't bother checking the game that the gif came from nor the gift itself in motion, and they didn't even care to do neither of it. And CDPR, instead of standing on the common sense side, tried to appease them. All because they think that these people are a majority, when it has been proven time and again that they aren't, and that they don't buy these products. All they do is force companies to change their behaviour, change their products, and make everyone else unhappy.
And again, as I already stated, this matters because it's the same exact company appeasing these people. No one would have cared if they had justified the change with the other reasons that I stated. But they specifically used "inclusiveness" as their reasoning. It fits perfectly with the previous actions of the company, and disregarding them is a bit naive, to be honest. We don't know what implications the change will have, like for example NPCs being unable to reference our characters properly, or languages other than english -which are more dependent on genders- having narrative issues. And that's just a couple of problems that could arise from that. We don't know if they have changed or will change more things due to that "reason". It's absolutely normal to keep the guard up, all things considered. Sadly, we're way too used to these sort of things.