http://gamegrep.com/industry_news/21632-the_sims_3_first_week_sales_14_million_units/
"Video game publisher Electronic Arts today announced that the first week sales for its recently released PC/Mac title The Sims 3 totaled 1.4 million units. This is the strongest PC game launch in EA's history.
The Sims 3 has received favorable reviews and impressions, and features a much more basic form of DRM in the form of a simple disc check."
:D

Just a disc check? I've always been fine with that, seeing as .isos usually still work for me.

It would be interesting to hear if mounting a disc image actually works, as the DRM included in the main exe was designed by SecuROM. I'm expecting that the same DRM will be used in Dragonage, even though it was said otherwise.

Good for EA... DRM in the form of disk check is much less intrusive than other measures they've taken in the past.
Good for them.

Glad to see that the game sold so well.
Hopefully EA will continue to not add drm to their games.

I've actually been thinking of picking up the game myself. I love the way games are going, supporting both Mac and PC in one purchase, and it's been forever since I've played The Sims 2, so I think I'd like to get into 3. Laugh all you want, but there's something oddly satisfying with making sure your Sim doesn't s**t itself.

Oh, I think perhaps you're misunderstanding..they said SecuROM wouldn't be used. They also said this for The Sims 3. It's true in both cases -- SecuROM itself won't be used for DA, but a disc-check system designed by SecuROM will (I assume).
Mostly unrelated -- from my perspective, what has happened is actually about the best possible thing that could've happened -- I know the really adamant folks probably still won't buy anything because they don't want to support the SecuROM vendors, but I think buying games with their "light" DRM (i.e. nothing is installed, no online activation, etc.), sends a really good message...and brings not only the effect of encouraging this for the future, but also discourages one of the most hated companies in gaming from doing what we hate.
I like it too -- it's one of the benefits of the delay. It seems like the game itself is the better for it as well..I've had literally no problems with it so far..something rare for me lately in PC gaming.
Game is great..verrrry addictive...highly recommend it. :)

my fiance just bought the game today, over the best buy digital distribution way,, I don't recommend using best buy ever, go to gamersgate.

Count me in as one of those suckers.

I really enjoy the Sims games. >_>
I'll probably even pick this up when--if!--it comes to Steam...and when the price is a little lower.

The Sims 3 has been released already?!
Oh no...
There goes all of my money, and time. Why do menial tasks in-game have to be so damn addictive?
EDIT: Glad to hear that the only DRM is a simple disc check! Well done EA, I appreciate not being screwed over and treated like a pirate.

Sims 3 means certain family members will not be seen for a while.
EA is becoming one of the likeable guys again? I approve of this. Now if only they can keep with at most the low disc check based DRM (which I have no issue with), and get rid of any activation they have on current titles I'd be a happy person.

Ok, I bought Collectors Edition of the game boxed version and game has only disc check no DRM but for me it is annoying. So I wanted to activate the game via EA Download Manager to get the downloadable version of the game so I could play the game without having a DVD. But if you first register the game to The Sims 3.com like me you can't activate the game on EA Download Manager so you can't get downloadable version. This is so moronish, I am contacting EA Support to get around this for 5 days but still no luck, their support is so moron. Lastly they wanted my EA account password to solve this and I gave them (I changed the password of course).
This is our rights to get downloadable version of the game like Steam because EA is allowing this but things are not going well.
https://profile.ea.com/gamereg.do?locale=en_GB
Also I can't get collectors edition item because it is not working. LOL EA.
And finally for all EA Games, if you register your game to your EA Account you can't untie these games so you can not sell your games if you want to sell in future (or you must give your EA account and password to buyers but if you have more games on that account that you are playing I don't know). I am warning you about this, if you want to sell your games in future don't register them or don't play multiplayer. :D Yes, great move from EA.

True. Now if only they'd release a game I was even remotely interested in, I'd be happy to buy it from them.

The only thing I like about Sims games is the character creation tool, and again I can't find my hair style =(