Only way to get ingame money in that game is to buy it with real money.
You can't sell the loot you gather.
And you only have one character slot unless you buy more with ingame money, and to be able to do that, you'll need to buy more
Not the mad gods again....that's the fourth time this week. Lemme get the flamethrower. BRB
Cthulhu isn't a mad god. He might make you go mad, but he isn't one :P
To be honest, I just play that game here and there messing around and having some mindless fun. I don't purchase anything and now that I think about it I never really looked at the items they have. Just tried it for the first time in a while recently and wow they changed the front page! I love the fact that you can level to twenty but you only have that one life. :)
I have one toon leveled to twenty. Seems to be a fluke since I could never do it again. :(
Here's something else interesting. :) http://vimeo.com/22439234