I think you got your Steve Jacksons mixed up, we are talking about the US one, not the UK one. http://en.wikipedia.org/wiki/Steve_Jackson
You might want to edit that post, though, I'd hate people to think the SJ of SJG is that other asshole or has done any of that. Steve Jackson and SJG are probably nowhere perfect, but Games Workshop is a level of douchebaggery not often seen in companies that have been around that long...
Anyway, too many Kickstarter projects kill the kickstarter projects... I believe people whom must have fortunes must lay out a little from kickstarter and let people with great ideas but no money have their way instead of stealing the show.
Known People are starting to abuse kickstarter, and stealing the show for young people with potential, it's all I'm saying. It's just my opinion, and this is why i'll never support someone who can just auto-fund his own project, instead of relying on others money...
I can't speak for everyone but I don't fund unknown people. Unknown people don't get funded at a very good rate on KS, they weren't funded before and I bet they're funded no worse or better now. The only difference is some of them have started asking for massive amounts of backing as well.
Steve Jackson Games was already going to print OGRE. This was a good use of KS, the buyers got to vote with our wallets in a much more efficient and effective manner exactly what we wanted and we got it.
Let me make this clear: I was buying OGRE regardless, that 100 USD wasn't ever going anywhere else, certainly not to some no-name, probably doesn't have any business sense or any other skills needed to complete a project (because they're just people, and normal people tend to not have these skills).
KS isn't some exclusive domain for "new talent", it's not a talent agency anymore than anything else has been. I've funded well over 500 USD this year on KS, but none of it has gone to the kinds of people you seem to think are getting eclipsed here. Actually, I don't think I've ever backed any of those people and if I have the total cash I've pledged was well under 30 USD (and I'm sure at least one didn't fund).
This KS only had 5000 people back it and they pledged over 900,000 USD, that's an average of 180 per pledge. Those people pledged that because they wanted OGRE, those pledges weren't going to a no-name with a good idea. I seriously doubt anyone who didn't already know what OGRE was pledged 100+ USD to get a copy.