Ah, I'm more familiar with P2W, Pay to Win :)
True in a way I guess. Although, to win something you would have to be competing, which, at least for the moment isn't true yet. (not sure how PVP will be handled although I believe they said it was still 3 months off? (or that might have been Warlock, not sure >.<))
That said, contrary to the usual P2W stuff, if you buy anything here, you'll be buying it off other players, which means it's all stuff that you *could* have gotten in game yourself, or traded for ingame gold.
To me, the worst part of Pay 2 Win is if you're actually forced to pay it to get it. (although extreme tedious grinds to do the same thing do qualify to some extent)